Google May Change Page Titles

Google “reserves the right” to change the titles of your pages in search results. Google’s Matt Cutts has released a video discussing why and how they go about doing this. Cutts says Google wants to show the titles that it thinks are most useful. “For example, suppose the title of your page is ‘Untitled’ or if there is no title. If that’s the case, we try to show a relevant, useful title.” “We reserve the right to try to figure out what’s a better title, what’s a more descriptive title to show”. [WebProNews]

I can see why Google want to do this and when you think about it, it makes total sense by providing the user with a better search experience, but it doesn’t mean I like it. Now I’m not one those anti-Microsoft guys, and I’m not one of those guys who think Google is going to turn into a giant Microsoft like corporation that wants to rule the Internet with an iron fist … yet, but if I was I’d be thinking hmmm, first changing titles, what next, changing content, removing websites from the web, hot killer robots from the future?

Its pretty easy to come to those conclusion (minus the hot killer robots from the future), sane and level headed minds would probably (and logically) say those scenarios are ludicrous, but you never know. Google is a behemoth of a company, an influential behemoth that evolves on a regular basis at that, with the potential to set web search standards at will. Like Batman says, with great power comes great responsibility, or was that Wolverine?